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Fb Ads Agency Melbourne6

Market to your perfect customers with Facebook Ads

With 3 billion monthly users, everyone’s on Facebook. This includes your soon-to-be customers who are eager and ready to buy from you as soon as today.

What you need to do is find these customers, show them your offer, and help them buy. It’s a simple system – but it works.

The problem? Facebook ads aren’t like other platforms’ ads. You need to understand Facebook ad creative principles as well the platform’s unique targeting to get more sales.

This can be tough. Facebook ads use a rare kind of targeting — intent-based — that’s unique to social channels. Figuring it out can be tough, especially for SMBs.

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Seo Agency Team

Why 350+ clients trust Megaphone

Megaphone has been running Facebook ads for a long time: a full decade. In that time, Facebook ads helped Megaphone grow 59+ client businesses to over $2 million in revenue.

Right now, we run Facebook ads for most of our 350+ clients. We spend millions of dollars per month on Meta’s platform. This means we know Facebook ads inside and out.

Our data experts analyse demographics and user behaviour to find  your core audience. We monitor our client’s campaigns multiple times per day and constantly optimise their ads to achieve the most profit  at the lowest cost possible.

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Awards

Real clients, real reviews

Get a FREE Facebook Audit & Strategy worth $1200!

As a META Business Partner 2022, we get access to exclusive insights and partnerships, to help get you the best results. So get started on Facebook ads, with Australia’s Best Social Media Agency of 2021

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Our clients on their amazing results

Making the switch to a marketing agency is a big decision! So why is working with Megaphone the best decision for your business? Hear from some of our amazing clients on their experience with Megaphone and the results we’ve been able to achieve!

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Facebook Ads Melbourne

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FAQs

Is paying for social media marketing worth It?

u003cspan style=u0022font-weight: 400;u0022u003eYes. Leveraging u003c/spanu003eu003ca href=u0022https://megaphone.com.au/social-media-marketing-sydneyu0022u003eu003cspan style=u0022font-weight: 400;u0022u003esocial mediau003c/spanu003eu003c/au003eu003cspan style=u0022font-weight: 400;u0022u003e to get in touch with potential customers can be an effective way of providing tailored content, building relationships and cultivating followers into conversions. This is a great opportunity for businesses to make meaningful connections with leads and enhance their customer experience.u003c/spanu003e

How much should I spend on Meta advertising?

u003cspan style=u0022font-weight: 400;u0022u003eFor businesses, driving sales is critical for success – and so often entails an investment in marketing. Investing a percentage of revenue into the budget can vary from company to company but 5-12% are commonly seen as industry standards. Young companies may want to amp up their spending by going closer towards 12%, with more aggressive growth in mind.u003c/spanu003e

I tried Facebook Ads before but they didn’t work. Why should I try them again?

u003cspan style=u0022font-weight: 400;u0022u003eAsking why your past u003c/spanu003eu003ca href=u0022https://megaphone.com.au/agency-facebook-adsu0022u003eu003cspan style=u0022font-weight: 400;u0022u003eFacebooku003c/spanu003eu003c/au003eu003cspan style=u0022font-weight: 400;u0022u003e campaigns were unsuccessful is critical to leveraging the platform for future success. Keep in mind that, although it can be used as a lead generation tool, Facebook shines brightest when utilised as an awareness engine – driving new customers towards you at the highest level of engagement. To optimise its potential and make sure growth goals are met, incorporate this essential piece into an overall comprehensive digital marketing plan.u003c/spanu003e

Is Facebook or Instagram better for advertising?

u003cspan style=u0022font-weight: 400;u0022u003eFor successful advertising, selecting the right platform is key. Facebook and Instagram both present unique opportunities to reach different audiences. While some may swear by using one versus the other (u003c/spanu003eu003ca href=u0022https://megaphone.com.au/agency-facebook-adsu0022u003eu003cspan style=u0022font-weight: 400;u0022u003eInstagramu003c/spanu003eu003c/au003eu003cspan style=u0022font-weight: 400;u0022u003e for brand awareness or Facebook for lead generation), ultimately it depends on your target audience’s interests as well as industry trends that are specific to you. New features such as Instagram Shopping make leveraging e-commerce easier than ever, so testing out which platforms work best with analytics can help inform your decision making process in achieving desired outcomes from advertisements.u003c/spanu003e

What are good Facebook ad strategies?

u003cspan style=u0022font-weight: 400;u0022u003ePowerful imagery, messages crafted for your target market and well-structured ads for custom audiences is key for a successful strategy that will give you an edge over competitors in capturing new customers’ attention.u003c/spanu003e

What are the different audiences?

u003cspan style=u0022font-weight: 400;u0022u003eAdvertisers on Facebook and Instagram can tap into powerful targeting capabilities by creating customised audiences. Using saved audiences, they can target their ads to people with certain interests or incomes levels; warm audiences allow companies to reach out to those already familiar with the business; and lookalike audiences offer access to potential new customers that have yet had no prior interaction.u003c/spanu003e

How does Facebook retargeting work?

u003cspan style=u0022font-weight: 400;u0022u003eWith Facebook retargeting, you can reach a warm audience to keep your customers engaged and drive them to conversion. Take advantage of the data from people who have interacted with your brand previously, whether they visited a website page or watched a video, tailored remarketing campaigns can be developed to foster better customer relationships.u003c/spanu003e

Where is Facebook in the sales funnel?

u003cspan style=u0022font-weight: 400;u0022u003eLeveraging Facebook can help drive more brand awareness, putting it at the top of the funnel, providing an easy and cost-effective way to reach a wide audience. By utilising the powerful retargeting capability of this social media platform, you will also be able to nurture relationships as prospects move further down your sales funnel.u003c/spanu003e

Are Facebook Ads better than Google Ads?

u003cspan style=u0022font-weight: 400;u0022u003eWhen it comes to targeting the right audience, brands must weigh the advantages and disadvantages of two powerful Pay-Per-Click (PPC) ad platforms: While Google is best for reaching audiences actively searching for your services or products, Facebook offers a unique opportunity to engage potential consumers who may not have before been aware of you. With both channels available at their disposal through PPC campaigns, companies can effectively reach customers with tailored content regardless where they’re on—and offline.u003c/spanu003e

What’s the difference between Meta Business Suite and Ad Manager?

u003cspan style=u0022font-weight: 400;u0022u003eMeta Business Suite, formally known as Facebook Business Manager, is a free tool utilising Facebook, u003c/spanu003eu003ca href=u0022https://megaphone.com.au/agency-facebook-adsu0022u003eu003cspan style=u0022font-weight: 400;u0022u003eInstagram u003c/spanu003eu003c/au003eu003cspan style=u0022font-weight: 400;u0022u003eand the Messenger Platforms. By nesting all Ad management apps within one container, managing multiple businesses simultaneously becomes much easier. Plus, utilising other features like tracking via FB Pixels or an e-commerce product catalogue adds an even greater convenience for juggling complex tasks. u003c/spanu003e

Will you test different advertisement’s creatives on Meta’s platforms?

u003cspan style=u0022font-weight: 400;u0022u003eYes. To captivate your target audience and engage them with your brand story, it’s essential to carefully craft creatives that resonate with them. Creative testing’s process helps brands effectively compare various combinations of creative elements, allowing them to hone in on what resonates with their target audience – and ultimately convert campaigns that get results.u003c/spanu003e

Which social media site is best for marketing?

u003cspan style=u0022font-weight: 400;u0022u003eWith an astounding global reach of close to 2.9 billion active users, u003c/spanu003eu003ca href=u0022https://megaphone.com.au/agency-facebook-adsu0022u003eu003cspan style=u0022font-weight: 400;u0022u003eFacebook u003c/spanu003eu003c/au003eu003cspan style=u0022font-weight: 400;u0022u003eremains the go-to social media platform for many marketers across B2B and B2C spectrums. That being said, u003c/spanu003eu003ca href=u0022https://megaphone.com.au/service/tiktok-advertising/u0022u003eu003cspan style=u0022font-weight: 400;u0022u003eTikToku003c/spanu003eu003c/au003eu003cspan style=u0022font-weight: 400;u0022u003e and u003c/spanu003eu003ca href=u0022https://megaphone.com.au/instagram-ads-agencyu0022u003eu003cspan style=u0022font-weight: 400;u0022u003eInstagramu003c/spanu003eu003c/au003eu003cspan style=u0022font-weight: 400;u0022u003e are both giving it a run for its money. TikTok is growing quickly, and hot with millennials and younger. Instagram is the established platform for mobile social media users. u003c/spanu003e

What’s the is #1 social media app in 2023?

u003cspan style=u0022font-weight: 400;u0022u003eFacebook continues to dominate the social media landscape, with an impressive 2.93 billion users out of a global 4.59 billion user total – that’s over 60% adoption worldwide! This data reaffirms Facebook’s incredible reach and powerful platform for engaging audiences in Australia and around the world.u003c/spanu003e

What is the next social media trend?

u003cspan style=u0022font-weight: 400;u0022u003eThe global trend is that social media is moving towards more authentic-feeling forms of content as consumers seek a sense of u003c/spanu003eu003cbu003eauthenticity.u003c/bu003eu003cspan style=u0022font-weight: 400;u0022u003e One trend includes user-generated content that promotes brands but shows real consumers. Another trend is founder interviews, where brand founders share their values and connect with prospects. A third trend is lofi content that feels home-made (even if it’s produced by large brands).u003c/spanu003e